Sometimes,SEO can be very discouraging, especially when you consider how Google is penalizing for all these artificial backlinks. You can't just get backlinks from any random site now and expect Google to reward with high search engine ranking. But, does Google penalize for every backlink? Most likely not as most sites are already backlinked from numerous locations. However, you might consider the relevance of sites you are linking back from. If you truly have a vested interest in the other site, such as you are an avid reader of a blog, then it would just make sense that you get a backlink from that blog. At some point though, there is a line you can cross between a healthy natural backlink and just spam backlinking.
Bev Reviewed by Bev on . If Google penalizes for artificial backlinks then is it possible to get any good backlinks at all? Sometimes,SEO can be very discouraging, especially when you consider how Google is penalizing for all these artificial backlinks. You can't just get backlinks from any random site now and expect Google to reward with high search engine ranking. But, does Google penalize for every backlink? Most likely not as most sites are already backlinked from numerous locations. However, you might consider the relevance of sites you are linking back from. If you truly have a vested interest in the other Rating: 5